Tips to Close More B2B Sales

Tips to Close More B2B Sales

[vc_row][vc_column][vc_column_text]There is no denying that Business to Business selling is complex. It is not the same as selling to consumers and therefore needs a unique approach to make it successful. B2B sales includes transaction of goods and services between...
Are you using analytics effectively?

Are you using analytics effectively?

[vc_row][vc_column][vc_column_text]In this day and age, many organisations from different industries are encouraging the use of analytics to make educated and strategic business decisions and to leave more room for innovation. Using analytics gives these companies an...
How to Build Data-Driven Sales Team

How to Build Data-Driven Sales Team

[vc_row][vc_column][vc_column_text]The advancing of technology has led organisations to use data in every aspect of the business. Data is collected, measured and analysed to help businesses make strategic decisions that lead to profitability. Sales is one such aspect...
Amalgamation of Data & Storytelling

Amalgamation of Data & Storytelling

[vc_row][vc_column][vc_column_text] Impact of storytelling on the human brain The ability of storytelling is a well-constructed anecdote that changes people’s opinions, beliefs and behaviours. It activates human understanding better if they listen to stories....
Why Inbound Marketing is in Demand 

Why Inbound Marketing is in Demand 

What does Inbound Marketing mean?  Inbound marketing is a strategy that entices consumers by generating relevant content and experience tailored to them. This approach helps companies to develop relationships they are seeking and resolves queries they already have. It...